KFC’s Add Hope Campaign – One Year Anniversary Celeberations

The hot humid days had been going by in a blur when out of the blue an email from Blogchatter popped in my inbox. And before I knew it, I was heading to my first blogging event. Blogchatter is the official Blogging & Social Media partner for KFC’s Add Hope Campaign in India. I was invited to represent Blogchatter along with three incredible bloggers. Add HOPE is an anti-hunger initiative by KFC and it aims to provide twenty million meals to underprivileged children by 2020. Add HOPE launched in India in May 2016 and this month marks its one year anniversary. They have partnered with prestigious organizations like the Smile Foundation, India FoodBanking Network (IFBN), etc.

Add Rs. 5/- to your bill.

The event began with Bollywood actress Tanishaa Mukherji joining in the celebrations with children from Towards Future School, where KFC through Smile Foundation has been supporting a meal program for 75 children. There was an interesting question and answer round which was filled with wisdom. And one thing that stuck with me is this Mother Teresa quote which goes something like “If you can’t feed a hundred people, then just feed one.” This rings true because tiny drops of water make an ocean and if we all do our part we can make a bigger impact.

Tanishaa Mukherji talking about her involvement in the campaign.
Tanishaa Mukherji talking about her involvement in the campaign.

Currently, KFC along with its trusted partners, has feeding sites across 51 locations in 16 cities like New Delhi, Mumbai, Kolkata, Hyderabad, Chennai, Guwahati, Jharkhand, Pune, Noida, Lucknow, Vishakhapatnam, Gurgaon, Ghaziabad, Chandigarh, Cochin, and Coimbatore. Add Hope has fed 10,300+ children across the country and more than 33 lakhs meals till now. They aim to give undernourished children access to nutritious and well-balanced meals in order to grow and become their best selves.

Nourishment is crucial for a child’s wellbeing. It contributes to all aspects of life and thus is essential. A well-balanced meal will not only keep the child we fed but also give him the energy required to concentrate on his studies. A healthy body is a sign of a healthy mind. And the Add Hope campaign aims at accomplishing it. If we all put in the effort then we can face this issue head on.

Tanishaa Mukherji bonding with the kids of Towards Future School. Picture Credit - Anupriya Gupta
Tanishaa Mukherji bonding with the kids of Towards Future School.
Picture Credit – Anupriya Gupta

I feel extremely privileged to be able to witness the ongoings behind such an important cause. And I got to experience and learn a lot of new things along with my team. They taught me a lot of ins and outs and they made this experience magical. A huge shout out to  Eshita  di, Anupriya di and Anindya  sir for being the best team. Go follow them all, now.

Also, don’t forget to add Rs. 5/- to your KFC bill every time you’re at KFC, which will go towards fighting hunger and feeding the undernourished children. That’s all you have to do. Or you can even do it online, just click on this link. And you can read more about the add Hope campaign by reading this Blogchatter post.

Thank you for tuning in and don’t forget to comment your views down below.

 

 

 

 

 

Until next time…..

 

13 Comment

  1. Hey it was a pleasure to meet you. wonderfully written and am looking forward to more such events and catch up with you once again. And pls dont call me Sir 🙂

    1. Tanya says: Reply

      Thank you.

  2. Its a great post Tanya. And it was a pleasure to meet you.

    1. Tanya says: Reply

      Thank you and same here, Di.

  3. lolitambonita says: Reply

    Oh wow what a great event! x
    Lola Mia // http://www.lolitabonita.co.uk

    1. Tanya says: Reply

      Thank you xx.

  4. This was quite an unexpected post for me to find, but ‘m glad I did; thanks for sharing-

    1. Tanya says: Reply

      Thank you for stopping by. Have a great day.

  5. This looks like a great campaign! It is always good to learn that big companies are getting out there and providing support! And lucky you who got invited! xx corinne

    1. Tanya says: Reply

      Thank you, Corinne. This is one of the best experiences of my life.

  6. Renuka says: Reply

    You should have told me about this. I would have came too.

    1. Tanya says: Reply

      Hey! I am sorry but it wasn’t in my hand to invite people. I was invited to attend it.

      1. Renuka says: Reply

        It’s okay

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